Data protection declaration
Version from June 2024
In this privacy statement, we, zealy GmbH (hereinafter referred to as the company, we or us ), explain how we collect and otherwise process personal data. This is not an exhaustive description; other privacy statements may regulate specific issues. Personal data is understood to mean all information that relates to a specific or identifiable person.
If you provide us with personal data of other people (e.g. family members, data of work colleagues), please ensure that these people are aware of this privacy policy and only provide us with their personal data if you are permitted to do so and if this personal data is correct.
This privacy policy is designed to meet the requirements of the Swiss Data Protection Act ( “ DSG ” ) – and, where necessary, the EU General Data Protection Regulation (“ GDPR ”). However, whether and to what extent these laws are applicable depends on the individual case.
If you provide us with personal data of other people (e.g. family members, data of work colleagues), please ensure that these people are aware of this privacy policy and only provide us with their personal data if you are permitted to do so and if this personal data is correct.
This privacy policy is designed to meet the requirements of the Swiss Data Protection Act ( “ DSG ” ) – and, where necessary, the EU General Data Protection Regulation (“ GDPR ”). However, whether and to what extent these laws are applicable depends on the individual case.
1 Person responsible / data protection officer / representative
The person responsible for the data processing that we describe here is Sandra Kobel, Zurlindenstrasse 215a, 8003 Zurich. If you have any concerns about data protection, you can let us know at the following contact address: Zurlindenstrasse 215a, 8003 Zurich or hey@zealy.ch.
2 Collection and processing of personal data
We primarily process the personal data that we receive from our customers and other business partners as part of our business relationship with them and from other persons involved in it, or that we collect from users when operating our website.
To the extent permitted, we also obtain certain data from publicly accessible sources (e.g. debt collection registers, land registers, commercial registers, press, Internet) or receive such data from authorities and other third parties. In addition to the data you provide to us directly, the categories of personal data that we receive about you from third parties include, in particular, information from public registers, information that we learn in connection with official and judicial proceedings, information in connection with your professional functions and activities (so that we can, for example, conclude and process business with your employer with your help), information about you in correspondence and meetings with third parties, credit reports (if we conduct business with you personally), information about you that people from your environment (family, advisors, legal representatives, etc.) give us so that we can conclude or process contracts with you or with your involvement (e.g. references, your address for deliveries, powers of attorney, information on compliance with legal requirements such as anti-money laundering and export restrictions, information from banks, insurance companies, sales and other contractual partners of ours regarding the use or provision of services by you (e.g. payments made, purchases made) , information from the media and the Internet about you (if this is appropriate in the specific case, e.g. in the context of a Application, press review, marketing/sales, etc.), your addresses and, if applicable, interests and other socio-demographic data (for marketing), data in connection with the use of the website (e.g. IP address, MAC address of the smartphone or computer, information about your device and settings, cookies, date and time of visit, pages and content accessed, functions used, referring website, location information).
To the extent permitted, we also obtain certain data from publicly accessible sources (e.g. debt collection registers, land registers, commercial registers, press, Internet) or receive such data from authorities and other third parties. In addition to the data you provide to us directly, the categories of personal data that we receive about you from third parties include, in particular, information from public registers, information that we learn in connection with official and judicial proceedings, information in connection with your professional functions and activities (so that we can, for example, conclude and process business with your employer with your help), information about you in correspondence and meetings with third parties, credit reports (if we conduct business with you personally), information about you that people from your environment (family, advisors, legal representatives, etc.) give us so that we can conclude or process contracts with you or with your involvement (e.g. references, your address for deliveries, powers of attorney, information on compliance with legal requirements such as anti-money laundering and export restrictions, information from banks, insurance companies, sales and other contractual partners of ours regarding the use or provision of services by you (e.g. payments made, purchases made) , information from the media and the Internet about you (if this is appropriate in the specific case, e.g. in the context of a Application, press review, marketing/sales, etc.), your addresses and, if applicable, interests and other socio-demographic data (for marketing), data in connection with the use of the website (e.g. IP address, MAC address of the smartphone or computer, information about your device and settings, cookies, date and time of visit, pages and content accessed, functions used, referring website, location information).
3 Purposes of data processing and legal basis
We use the personal data we collect primarily to conclude and process our contracts with our customers and business partners, in particular within the scope of our purpose (provision of services in the areas of communication, consulting, strategy development and design and all related activities) with our customers and the purchase of products and services from our suppliers and subcontractors, as well as to comply with our legal obligations at home and abroad. If you work for such a customer or business partner, you and your personal data may of course also be affected in this capacity.
In addition, we process personal data of you and other persons, as far as permitted and we deem it appropriate, for the following purposes in which we (and sometimes third parties) have a legitimate interest corresponding to the purpose:
- Offering and further developing our offers, services and websites, apps and other platforms on which we are present;
- Communication with third parties and processing their enquiries (e.g. applications, media enquiries);
- Testing and optimizing procedures for needs analysis for the purpose of directly addressing customers and collecting personal data from publicly accessible sources for the purpose of customer acquisition;
- Advertising and marketing (including holding events), provided you have not objected to the use of your data (if we send you advertising as an existing customer, you can object to this at any time; we will then put you on a block list against further advertising mailings);
- Market and opinion research, media monitoring;
Asserting legal claims and defending in connection with legal disputes and regulatory proceedings;
- Prevention and investigation of criminal offenses and other misconduct (e.g. conducting internal investigations, data analyses to combat fraud);
- Ensuring our operations, in particular IT, our websites, apps and other platforms;
- Video surveillance to protect house rules and other measures for IT, building and facility security and to protect our employees and other persons and assets belonging to us or entrusted to us (such as access controls, visitor lists, network and email scanners, telephone recordings);
- Purchase and sale of business units, companies or parts of companies and other corporate transactions and the associated transfer of personal data as well as measures for business management and to the extent necessary to comply with legal and regulatory obligations as well as internal regulations of the company.
If you have given us your consent to process your personal data for certain purposes (for example, when you register to receive newsletters or conduct a background check), we will process your personal data within the scope of and based on this consent, unless we have another legal basis and we require one. Consent given can be revoked at any time, but this will not affect data processing that has already taken place.
In addition, we process personal data of you and other persons, as far as permitted and we deem it appropriate, for the following purposes in which we (and sometimes third parties) have a legitimate interest corresponding to the purpose:
- Offering and further developing our offers, services and websites, apps and other platforms on which we are present;
- Communication with third parties and processing their enquiries (e.g. applications, media enquiries);
- Testing and optimizing procedures for needs analysis for the purpose of directly addressing customers and collecting personal data from publicly accessible sources for the purpose of customer acquisition;
- Advertising and marketing (including holding events), provided you have not objected to the use of your data (if we send you advertising as an existing customer, you can object to this at any time; we will then put you on a block list against further advertising mailings);
- Market and opinion research, media monitoring;
Asserting legal claims and defending in connection with legal disputes and regulatory proceedings;
- Prevention and investigation of criminal offenses and other misconduct (e.g. conducting internal investigations, data analyses to combat fraud);
- Ensuring our operations, in particular IT, our websites, apps and other platforms;
- Video surveillance to protect house rules and other measures for IT, building and facility security and to protect our employees and other persons and assets belonging to us or entrusted to us (such as access controls, visitor lists, network and email scanners, telephone recordings);
- Purchase and sale of business units, companies or parts of companies and other corporate transactions and the associated transfer of personal data as well as measures for business management and to the extent necessary to comply with legal and regulatory obligations as well as internal regulations of the company.
If you have given us your consent to process your personal data for certain purposes (for example, when you register to receive newsletters or conduct a background check), we will process your personal data within the scope of and based on this consent, unless we have another legal basis and we require one. Consent given can be revoked at any time, but this will not affect data processing that has already taken place.
4 Cookies / tracking and other technologies related to the use of our website
We typically use "cookies" and similar technologies on our websites that can be used to identify your browser or device. A cookie is a small file that is sent to your computer or automatically saved on your computer or mobile device by the web browser you are using when you visit our website. When you visit this website again, we can recognize you even if we do not know who you are. In addition to cookies that are only used during a session and are deleted after your visit to the website ("session cookies"), cookies can also be used to store user settings and other information for a certain period of time (e.g. two years) ("permanent cookies"). However, you can set your browser to reject cookies, only save them for a session or otherwise delete them early. Most browsers are preset to accept cookies. We use permanent cookies to save user settings (e.g. language, auto login), so that we can better understand how you use our offers and content and so that we can show you offers and advertising tailored to you (which can also happen on other companies' websites; however, they will not find out who you are from us, if we even know that ourselves, because they will only see that the same user is on their website who was on a certain page on ours). If you block cookies, certain functions (such as language selection, shopping cart, ordering processes) may no longer work.
We sometimes include visible and invisible image elements in our newsletters and other marketing emails, where permitted. By retrieving these from our servers, we can determine whether and when you opened the email, so that we can measure and better understand how you use our offers and tailor them to you. You can block this in your email program; most are preset to do this.
By using our website and agreeing to receive newsletters and other marketing emails, you consent to the use of these technologies. If you do not want this, you must set your browser or email program accordingly.
We sometimes use Google Analytics or similar services on our websites. This is a service provided by third parties that may be located in any country in the world (www.google.com) with which we can measure and evaluate the use of the website (not personally identifiable). Permanent cookies set by the service provider are also used for this purpose. We have configured the service so that the IP addresses of visitors in Europe are shortened by Google before being forwarded to the USA and thus cannot be traced back. We have deactivated the "data sharing" and "signals" settings. Although we can assume that the information we share with Google is not personal data for Google, it is possible that Google can use this data for its own purposes to draw conclusions about the identity of visitors, create personal profiles and link this data to the Google accounts of these people . If you have registered with the service provider yourself, the service provider also knows you. The processing of your personal data by the service provider is then the responsibility of the service provider in accordance with its data protection regulations. The service provider only tells us how our respective website is used (no information about you personally).
We also use so-called plug-ins from social networks such as Facebook, Twitter, YouTube , Pinterest or Instagram on our websites. This is visible to you in each case (typically via corresponding symbols). We have configured these elements so that they are deactivated by default. If you activate them (by clicking on them), the operators of the respective social networks can register that you are on our website and can use this information for their purposes. The processing of your personal data is then the responsibility of this operator in accordance with its data protection regulations. We do not receive any information about you from them.
We sometimes include visible and invisible image elements in our newsletters and other marketing emails, where permitted. By retrieving these from our servers, we can determine whether and when you opened the email, so that we can measure and better understand how you use our offers and tailor them to you. You can block this in your email program; most are preset to do this.
By using our website and agreeing to receive newsletters and other marketing emails, you consent to the use of these technologies. If you do not want this, you must set your browser or email program accordingly.
We sometimes use Google Analytics or similar services on our websites. This is a service provided by third parties that may be located in any country in the world (www.google.com) with which we can measure and evaluate the use of the website (not personally identifiable). Permanent cookies set by the service provider are also used for this purpose. We have configured the service so that the IP addresses of visitors in Europe are shortened by Google before being forwarded to the USA and thus cannot be traced back. We have deactivated the "data sharing" and "signals" settings. Although we can assume that the information we share with Google is not personal data for Google, it is possible that Google can use this data for its own purposes to draw conclusions about the identity of visitors, create personal profiles and link this data to the Google accounts of these people . If you have registered with the service provider yourself, the service provider also knows you. The processing of your personal data by the service provider is then the responsibility of the service provider in accordance with its data protection regulations. The service provider only tells us how our respective website is used (no information about you personally).
We also use so-called plug-ins from social networks such as Facebook, Twitter, YouTube , Pinterest or Instagram on our websites. This is visible to you in each case (typically via corresponding symbols). We have configured these elements so that they are deactivated by default. If you activate them (by clicking on them), the operators of the respective social networks can register that you are on our website and can use this information for their purposes. The processing of your personal data is then the responsibility of this operator in accordance with its data protection regulations. We do not receive any information about you from them.
5 Data sharing and data transmission abroad
As part of our business activities and for the purposes set out in section 3 , we also disclose data to third parties, where permitted and deemed appropriate, either because they process it for us or because they want to use it for their own purposes. This applies in particular to the following entities:
- Our service providers (within the company and externally, such as banks, insurance companies), including contract processors (such as IT providers);
- Dealers, suppliers, subcontractors and other business partners;
- Customers;
- domestic and foreign authorities, offices or courts;
- Media;
- Public, including visitors to websites and social media;
- Competitors, industry organizations, associations, organizations and other bodies;
- Purchasers or parties interested in acquiring business units, companies or other parts of the company;
- other parties in potential or actual legal proceedings;
all together recipients.
Some of these recipients are located in the country, but they may be located anywhere in the world. In particular, you must expect your data to be transferred to all countries in which the company is represented by group companies, branches or other offices, as well as to other countries in Europe and the USA where the service providers we use are located (such as Microsoft).
If a recipient is located in a country without adequate legal data protection, we will contractually oblige the recipient to comply with the applicable data protection (for this purpose we use the revised standard contractual clauses of the European Commission, which can be accessed here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?), unless the recipient is already subject to a legally recognized set of rules to ensure data protection and we cannot rely on an exception. An exception may apply in particular in legal proceedings abroad, but also in cases of overriding public interests or if the execution of a contract requires such disclosure, if you have consented or if the data concerned has been made generally accessible by you and you have not objected to its processing.
- Our service providers (within the company and externally, such as banks, insurance companies), including contract processors (such as IT providers);
- Dealers, suppliers, subcontractors and other business partners;
- Customers;
- domestic and foreign authorities, offices or courts;
- Media;
- Public, including visitors to websites and social media;
- Competitors, industry organizations, associations, organizations and other bodies;
- Purchasers or parties interested in acquiring business units, companies or other parts of the company;
- other parties in potential or actual legal proceedings;
all together recipients.
Some of these recipients are located in the country, but they may be located anywhere in the world. In particular, you must expect your data to be transferred to all countries in which the company is represented by group companies, branches or other offices, as well as to other countries in Europe and the USA where the service providers we use are located (such as Microsoft).
If a recipient is located in a country without adequate legal data protection, we will contractually oblige the recipient to comply with the applicable data protection (for this purpose we use the revised standard contractual clauses of the European Commission, which can be accessed here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?), unless the recipient is already subject to a legally recognized set of rules to ensure data protection and we cannot rely on an exception. An exception may apply in particular in legal proceedings abroad, but also in cases of overriding public interests or if the execution of a contract requires such disclosure, if you have consented or if the data concerned has been made generally accessible by you and you have not objected to its processing.
6 Duration of storage of personal data
We process and store your personal data as long as it is necessary to fulfil our contractual and legal obligations or for the purposes pursued with the processing, i.e. for example for the duration of the entire business relationship (from initiation and processing to termination of a contract) and beyond that in accordance with the statutory retention and documentation obligations. It is possible that personal data will be retained for the period in which claims can be asserted against our company and to the extent that we are otherwise legally obliged to do so or legitimate business interests require it (e.g. for evidence and documentation purposes). As soon as your personal data is no longer required for the purposes stated above, it will generally be deleted or anonymized as far as possible. For operational data (e.g. system protocols, logs), shorter retention periods of twelve months or less generally apply.
7 Data security
We take appropriate technical and organizational security measures to protect your personal data from unauthorized access and misuse.
8 Obligation to provide personal data
As part of our business relationship, you must provide the personal data that is required to establish and conduct a business relationship and to fulfil the associated contractual obligations (you are generally not legally obliged to provide us with data). Without this data, we will generally not be able to conclude or process a contract with you (or the body or person you represent). The website cannot be used if certain information to ensure data traffic (such as IP address) is not disclosed .
9 Profiling
We process your personal data partially automatically with the aim of evaluating certain personal aspects ( profiling ). We use profiling in particular to be able to provide you with targeted information and advice about products. We use evaluation tools that enable us to provide needs-based communication and advertising, including market and opinion research.
10 Rights of the data subject
Within the scope of the data protection law applicable to you and to the extent provided therein (such as in the case of the GDPR), you have the right to information, rectification, erasure, the right to restrict data processing and otherwise to object to our data processing, in particular that for the purposes of direct marketing, profiling for direct advertising and other legitimate interests in processing as well as to the release of certain personal data for the purpose of transferring it to another location (so-called data portability ). Please note, however, that we reserve the right to assert the legally provided restrictions on our part, for example if we are obliged to store or process certain data, have an overriding interest in doing so (insofar as we are entitled to rely on it) or need it to assert claims. If you incur costs, we will inform you in advance. We have already informed you about the possibility of revoking your consent in section 3. Please note that the exercise of these rights may conflict with contractual agreements and this may have consequences such as early termination of the contract or cost implications. We will inform you in advance if this is not already contractually agreed.
The exercise of such rights generally requires that you clearly prove your identity (e.g. by providing a copy of your ID card, where your identity is otherwise not clear or cannot be verified). To assert your rights, you can contact us at the address provided in section 1 .
Every person affected also has the right to enforce their claims in court or to lodge a complaint with the responsible data protection authority. The responsible data protection authority in Switzerland is the Federal Data Protection and Information Commissioner (http://www.edoeb.admin.ch).
The exercise of such rights generally requires that you clearly prove your identity (e.g. by providing a copy of your ID card, where your identity is otherwise not clear or cannot be verified). To assert your rights, you can contact us at the address provided in section 1 .
Every person affected also has the right to enforce their claims in court or to lodge a complaint with the responsible data protection authority. The responsible data protection authority in Switzerland is the Federal Data Protection and Information Commissioner (http://www.edoeb.admin.ch).
11 Changes
We may amend this privacy policy at any time without prior notice. The most recent version published on our website applies. If the privacy policy is part of an agreement with you, we will inform you of the change by email or in another appropriate manner in the event of an update.